{"id":63,"date":"2026-10-07T16:58:18","date_gmt":"2026-10-07T16:58:18","guid":{"rendered":"https:\/\/arturvlk.cz\/?p=63"},"modified":"2026-10-07T16:58:18","modified_gmt":"2026-10-07T16:58:18","slug":"mcdonalds-celi-zalobe-kvuli-nastroji-s-ai-ktery-ma-sjednocovat-ceny-fransiz","status":"publish","type":"post","link":"https:\/\/arturvlk.cz\/?p=63","title":{"rendered":"McDonald\u2019s \u010del\u00ed \u017ealob\u011b kv\u016fli n\u00e1stroji s AI, kter\u00fd m\u00e1 sjednocovat ceny fran\u0161\u00edz"},"content":{"rendered":"<p>\u017daloba, podan\u00e1 2. \u0159\u00edjna a navr\u017een\u00e1 jako celost\u00e1tn\u00ed hromadn\u00e1, tvrd\u00ed, \u017ee n\u00e1stroj pracuje s daty z milion\u016f denn\u00edch transakc\u00ed a fran\u0161\u00edzanti si p\u0159es n\u011bj vym\u011b\u0148uj\u00ed neve\u0159ejn\u00e9 \u00fadaje o cen\u00e1ch a tr\u017eb\u00e1ch. McDonald\u2019s odpov\u00edd\u00e1, \u017ee jde o nepovinn\u00e9 n\u00e1stroje, kter\u00e9 ceny neautomatizuj\u00ed ani nekoordinuj\u00ed. Zmi\u0148ovan\u00fd zpravodajsk\u00fd rozbor agentury Reuters uv\u00e1d\u00ed, \u017ee n\u011bkte\u0159\u00ed fran\u0161\u00edzanti poci\u0165ovali tlak na jeho pou\u017e\u00edv\u00e1n\u00ed a evidenci odchylek od doporu\u010den\u00ed, co\u017e firma ozna\u010duje za spekulativn\u00ed. Zdroj uv\u00e1d\u00ed jen tvrzen\u00ed \u017ealobce a firmy, nikoli rozhodnut\u00ed soudu. Podle jednoho z citovan\u00fdch odborn\u00edk\u016f bylo letos v USA pod\u00e1no nejm\u00e9n\u011b 90 legislativn\u00edch n\u00e1vrh\u016f proti algoritmick\u00e9mu stanovov\u00e1n\u00ed cen, tak\u017ee pr\u00e1vn\u00ed r\u00e1mec se m\u016f\u017ee zp\u0159\u00eds\u0148ovat.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>U feder\u00e1ln\u00edho soudu v Chicagu byla pod\u00e1na \u017ealoba, podle n\u00ed\u017e McDonald\u2019s pou\u017e\u00edv\u00e1 platformu na sd\u00edlen\u00ed cenov\u00fdch dat mezi nez\u00e1visl\u00fdmi fran\u0161\u00edzami, co\u017e m\u00e1 poru\u0161ovat antimonopoln\u00ed pr\u00e1vo. McDonald\u2019s tvrd\u00ed, \u017ee \u017ealoba je pln\u00e1 nep\u0159esnost\u00ed a \u017ee ceny v restaurac\u00edch ur\u010duj\u00ed sami fran\u0161\u00edzanti.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"aib_for_you":"Pokud ve firm\u011b nebo v s\u00edti pobo\u010dek, fran\u0161\u00edz \u010di partner\u016f pou\u017e\u00edv\u00e1te AI n\u00e1stroje pro doporu\u010dov\u00e1n\u00ed cen, nechte pr\u00e1vn\u00edky ov\u011b\u0159it, jak\u00e1 data se v nich sd\u00edlej\u00ed mezi samostatn\u00fdmi subjekty a zda je rozhodov\u00e1n\u00ed o cen\u00e1ch skute\u010dn\u011b nez\u00e1visl\u00e9.","aib_source_name":"The Guardian","aib_source_url":"https:\/\/www.theguardian.com\/business\/2026\/oct\/07\/mcdonalds-ai-prices-lawsuit","aib_score":75,"footnotes":""},"categories":[9],"tags":[],"aib_industry":[],"class_list":["post-63","post","type-post","status-publish","format-standard","hentry","category-regulace-a-rizika"],"_links":{"self":[{"href":"https:\/\/arturvlk.cz\/index.php?rest_route=\/wp\/v2\/posts\/63","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arturvlk.cz\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arturvlk.cz\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arturvlk.cz\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/arturvlk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=63"}],"version-history":[{"count":1,"href":"https:\/\/arturvlk.cz\/index.php?rest_route=\/wp\/v2\/posts\/63\/revisions"}],"predecessor-version":[{"id":77,"href":"https:\/\/arturvlk.cz\/index.php?rest_route=\/wp\/v2\/posts\/63\/revisions\/77"}],"wp:attachment":[{"href":"https:\/\/arturvlk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=63"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arturvlk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=63"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arturvlk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=63"},{"taxonomy":"aib_industry","embeddable":true,"href":"https:\/\/arturvlk.cz\/index.php?rest_route=%2Fwp%2Fv2%2Faib_industry&post=63"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}